As small business owners, we all know how powerful social media can be for marketing our businesses. However, relying solely on social media can limit your brand’s potential reach. If you want to connect with a wider audience, you’ll want to add a few more methods to your marketing strategy. In this blog, I’m breaking […]

User generated content on Instagram is simply any content created or shared by someone that isn’t a part of your business. A business can advertise themselves all day long, but there’s nothing better than a customer or a follower that will do it for you! Not only does it feel amazing to know that someone […]

When’s the last time you gave your Instagram bio a refresh? If your IG bio feels dull and lifeless, or worse, unmemorable, this is the blog for you! We’re going to take your profile from blah to worth reading with a few, simple steps. Let’s give your bio a makeover to create a captivating Instagram […]

Have you ever let a lack of inspiration keep you from showing up on social media? If you aren’t sure what to post, don’t worry! I’ve put together 5 Instagram caption templates for your next post. These templates work for any industry. Just fill in the blanks and you’re good to go! 1. Share a […]

As a business owner, you play all the roles and wear all of the hats! That may include becoming your own marketing department and social media manager. Here’s an important tip to remember while you’re posting content: always use a call-to-action (or CTA) in your social media posts. Trust me, it’s an effective way to […]

How often do you check your Facebook analytics? If you’re not checking them regularly, you could be missing out on some valuable information! Your analytics tell you how your page is performing and how your audience is engaging with the content you post. It shows you metrics like reach, engagement, and conversions so you know […]